High-scoring IB Business Management Hl notes designed for exam success
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U4: Marketing
A Popular Set Among Active IB Learners
Explore marketing strategy and branding in Unit 4 HL Business Notes. Covers segmentation, marketing mix, and product life cycle. • Diagrams and definitions for exam clarity • Great for Paper 1 strategy questions • Helps with IA product or market analysis • Focuses on application and evaluation
Master financial decision-making with Unit 3 Business HL Notes. Includes ratio analysis, break-even, and investment appraisal. • Structured calculations and real-world cases • Supports IA finance sections and Paper 2 • Key definitions and formula guides included • Aligned with IB syllabus expectations
Get clear on structures and objectives with HL Business Unit 1 Notes. Covers stakeholder roles, types of businesses, and organizational planning. • Case study examples and diagrams included • Useful for Paper 1 and IA idea generation • Structured according to syllabus aims • Great for concept recall and definitions
Understand workforce planning with Business HL Unit 2 Notes. Covers recruitment, leadership, motivation, and performance appraisal. • Highlights leadership styles and HR diagrams • Good for Paper 1 application and Paper 2 essays • Supports internal assessments with examples • Clear layout for quick revision
Explore production, quality control, and efficiency with HL Business Unit 5 Notes. Covers lean production, location planning, and inventory systems. • Includes capacity, JIT, and quality assurance • Useful for IA strategy sections and Paper 2 • Real-world examples enhance case study use • Aligned with HL operations management syllabus
A complete Internal Assessment example for both SL and HL Business Management students. This IA demonstrates structured business analysis, applied concepts, and critical evaluation aligned with IB standards. • Shows real-world business investigation • Includes data, tools, and evaluation • Suitable for both SL and HL formats • Helps understand how to structure your IA